Why is Content Creation is SO Hard?!

Why is Content Creation is SO Hard?!

Friend, I hear you! Sometimes, content creation feels like being on a perpetual hamster wheel – you know what I mean? However, I’m here to share some of my tips (and trust me, as a professional content creator, these tips are TESTED and TRUE). Feeling uninspired in...
How To Create Curiosity (And Inspire Action) With Your Content

How To Create Curiosity (And Inspire Action) With Your Content

You may be asking yourself, “how do I make sure that my content stands out amongst all of the other online voices?” (and content that will inspire action) And trust me, you are not alone in asking that question! Many (most) small business owners – heck, even big...
How To Speak Your Customer’s Language

How To Speak Your Customer’s Language

Tired of planning, creating, and scheduling content, only to find that it falls flat and doesn’t get any traction? Feeling as if for every step you take forward in your business, you take two steps back? Today’s blog topic is here to help! Because learning to speak...
Understanding Brand Psychology

Understanding Brand Psychology

Don’t let the “P” word (psychology) intimidate you! Today we’re talking BRAND and how it is affected by human behaviour. What drives people to buy the way they do – what are the motivators and what are the deterrents? How, as small business owners, can we tailor our...
Going Beyond the Sale | Content Marketing

Going Beyond the Sale | Content Marketing

Isn’t it time you thought beyond the sale? Initially, when we think about content, we think about what we are selling and how we want to sell it. We focus on the product or service and our marketing strategy. Often, we overlook who we are selling to. Are we...
How to Effectively use Quora for your Business

How to Effectively use Quora for your Business

Quora is an extremely powerful question and answer based platform. It is easy to use and highly efficient in targeting specific audiences. Essentially, you type in a topic and endless questions will pop-up for you to answer. It is best to type in keywords on topics...
How to Repurpose your Content on Reddit

How to Repurpose your Content on Reddit

I’ve written about Reddit before and it’s so good that I am writing about it again. It is one of the most underrated platforms and is an amazing means to repurpose your content. Reddit is an opensource website that allows users to post content, create communities, and...
20 Story Prompts To Get Your Brand Seen And Heard

20 Story Prompts To Get Your Brand Seen And Heard

I am addicted to storytelling. Well, that may be taking things just a little too far. But, I do have 20 incredible story prompts to help you share in the same obsession! Storytelling has enormous capacity to connect us, to share what makes us human, and to help us...
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