In a world where content is king, it can be tricky to continuously come up with new and engaging content ideas. I’m sure you’ve experienced extreme writer’s block at some point, which can really throw a wrench in your content plans. However, just because you get...
As today’s online world continues to become more saturated with content than ever before, it’s important to create content that stands out from the pack aka meaningful content. Truth be told, there is so much poorly written junk out there that can sometimes make it...
Trends vs. Fads. Thanks to the digitization of almost every single aspect of our lives, we’ve all become accustom to immediacy — expecting our news, notifications, and responses to come in a matter of seconds. Because of this, we live in a culture that prioritizes...
It’s no secret — the rise of YouTube, TikTok, and more recently Instagram Reels has truly revolutionized the way we consume our content. (are you harnessing the power of video content?!) They say a picture tells a thousands words, but with video you can really tell a...
And, a strong call to action (CTA) …that delivers results! I get this question a lot – “Catherine, I know what I want to say in my Call To Action, but I don’t know HOW to say it. Can you please help?” So I wanted to take a few minutes to break it down for you…...