A writing, storytelling and business blog to help you use your voice and make an impact in your creative work and life.
4 Storytelling Trends for 2023
You are likely wondering what's next for storytelling trends for 2023 (and beyond!) One thing is for sure - storytelling is here to stay and will likely evolve in the upcoming year. So, buckle up and get ready to keep sharing your stories! Storytelling Trends for...
Storytelling that Sells (and gives back), Part 3: Toms
You may be familiar with TOMS for their well-known Alpargata line, a canvas shoe designed based on a traditional form of Argentinian footwear. However, the company has since expanded to produce boots, hats, clothing, and accessories. While the company has had its...
Storytelling that Sells, Part 2: Amazon
I recently shared some of the amazing ways that Airbnb uses storytelling to sell. I find examples such an effective way to learn and be inspired, so I want to give you more! In this post, I am going to dive into another big brand that not only uses storytelling to...
Can I Hire Someone to Write My Book?
I’m going to be direct with you on this one, the short answer is - yes - you can definitely hire someone to write your book. More and more authors are leaning on ghostwriters to get their manuscripts finished in record time. But take a moment to consider whether you...
What Does it Look Like to Work with a Book Coach?
Did you know that only 3% of aspiring authors actually finish and publish their books?! That means 97% of the incredible stories and authors out there don’t end up sharing their message with the world! Personally, as a writer and mentor, this is so disappointing!...
Storytelling that Sells, Part 1: Airbnb
By now I’m sure I sound like a broken record when I tell you how important storytelling is for your business. It is the glue that connects you with your customers and if you are not using it, you are missing out on one of the most organic and authentic branding hacks...
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Catherine creates intentional, valuable and relatable content that gives a voice to entrepreneurs to attract their ideal clients while making an impact.
4 Storytelling Trends for 2023
You are likely wondering what's next for storytelling trends for 2023 (and beyond!) One thing is for sure - storytelling is here to stay and will likely evolve in the upcoming year. So, buckle up and get ready to keep sharing your stories! Storytelling Trends for...
Storytelling that Sells (and gives back), Part 3: Toms
You may be familiar with TOMS for their well-known Alpargata line, a canvas shoe designed based on a traditional form of Argentinian footwear. However, the company has since expanded to produce boots, hats, clothing, and accessories. While the company has had its...
Storytelling that Sells, Part 2: Amazon
I recently shared some of the amazing ways that Airbnb uses storytelling to sell. I find examples such an effective way to learn and be inspired, so I want to give you more! In this post, I am going to dive into another big brand that not only uses storytelling to...
Can I Hire Someone to Write My Book?
I’m going to be direct with you on this one, the short answer is - yes - you can definitely hire someone to write your book. More and more authors are leaning on ghostwriters to get their manuscripts finished in record time. But take a moment to consider whether you...
What Does it Look Like to Work with a Book Coach?
Did you know that only 3% of aspiring authors actually finish and publish their books?! That means 97% of the incredible stories and authors out there don’t end up sharing their message with the world! Personally, as a writer and mentor, this is so disappointing!...
Storytelling that Sells, Part 1: Airbnb
By now I’m sure I sound like a broken record when I tell you how important storytelling is for your business. It is the glue that connects you with your customers and if you are not using it, you are missing out on one of the most organic and authentic branding hacks...